After thousands of bouncing balls and hundreds of gallons of exploding paint, the new BRAVIA range is launched this autumn with the biggest animation project ever! For the third of our colour like no other ads, 'Play-Doh' takes to the streets of New York with hundreds of colourful animated characters - including a 30ft bunny! 2.5 tonnes of plasticine, 40 animators and a fantastic soundtrack bring the ad to life - and we love it!